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January - May 2012

 

 Click for PDF version of our course brochure

 

January 2012

Intermediate Sage

24th & 25th Jan 12
18.00 - 21.00 STIRLING £150 (+vat)
This course, running over two evenings, follows on from the Introduction to Sage course.  The course covers: prepayments and accruals; fixed assets and depreciation; purchase orders; entering sales orders; credit control; statements and account letters; writing off bad debt and cash flow forecasting.


Google Analytics - How To Drive Traffic To Your Website

25th Jan 12 09.30 - 16.30 STIRLING £100 (+vat)
This one-day course will teach delegates about this free service from Google which generates detailed statistics about website visitors and what page content they are looking at.  Google Analytics will help a business gauge web traffic and popularity trends leading to greater market research accuracy and increased sales.


Asbestos Awareness

27th Jan 12 09.30 - 16.30 STIRLING £100 (+vat)
Training in Asbestos Awareness is mandatory for anyone who is liable to be exposed to asbestos through their work.  This workshop will cover what asbestos is and the different fibre structures, understand where and why asbestos was used, the risks from asbestos and who is likely to be at risk and emergency procedures to control and avoid exposure.

Carried out by Robertson Consultants, in compliance with Regulation 10 of The Control of Asbestos Regulations 2006.  All delegates will receive a certificate of attendance.


February 2012

Introduction to Word

7th Feb 1209.30 - 16.30 STIRLING £100 (+vat)
Microsoft Word is the most popular business word processing software.  This course is ideal for complete beginners to Microsoft Word: learn how to understand and use the tools to get the best out of this popular office program for your day-to-day office needs.


Facebook Strategy

14th Feb 1209.30 - 12.30 STIRLING £100 (+vat)
As a small business owner you have very little time, and the time that you do have you want to use on something that is going to get results.  With over 800 million users, businesses that have mastered the art of Facebook Strategy are reaping the benefits of building an audience of loyal followers.  If you don't have a strategy in place that puts Facebook to work for you, opportunities to grow your business are being missed.  This workshop will give you the tools to put together a high level strategy to turn your Facebook page into a powerful marketing tool to generate leads and sales.  Topics covered will include: Who are your target customers?; What do you want to achieve with Facebook?; Branding of the page; How Newsfeed works and how to use it; How to promote your page online and offline; Landing Tab; Strategies to get more 'Likes'; How to use the photoreel; How to link to your other social media platforms; Tools to keep on top of Facebook on the go.


Facebook Strategy

14th Feb 1213.30 - 16.30 STIRLING £100 (+vat)
As a small business owner you have very little time, and the time that you do have you want to use on something that is going to get results.  With over 800 million users, businesses that have mastered the art of Facebook Strategy are reaping the benefits of building an audience of loyal followers.  If you don't have a strategy in place that puts Facebook to work for you, opportunities to grow your business are being missed.  This workshop will give you the tools to put together a high level strategy to turn your Facebook page into a powerful marketing tool to generate leads and sales.  Topics covered will include: Who are your target customers?; What do you want to achieve with Facebook?; Branding of the page; How Newsfeed works and how to use it; How to promote your page online and offline; Landing Tab; Strategies to get more 'Likes'; How to use the photoreel; How to link to your other social media platforms; Tools to keep on top of Facebook on the go.


Introduction to Excel

22nd Feb 1209.30 - 16.30 STIRLING £100 (+vat)
Microsoft Excel is a very powerful spreadsheet program designed to create tables, invoices, cash-floes and other essential business files quickly.  This course is ideal for people with little or no knowledge of using a spreadsheet program and includes the following topics: Basic spreadsheet skills; Creating new workbooks; Simple formulae; Formatting numbers and cells; Editing; Copying and moving cells; Page layout options.


March 2012

Introduction to Publisher

5th Mar 12 09.30 - 16.30 STIRLING £100 (+vat)
Presenting and promoting a consistent brand identity is a key component of any successful marketing strategy.  Publisher 2010 makes it easy to create a range of common business and marketing publications that all convey a consistent identity.  Topics covered include: letterheads, business cards, invoices, fliers, posters, etc,


Introduction to Sage Business Accounting

13th & 14th Mar 12 18.00 - 21.00 STIRLING £150 (+vat)
Running over two evenings, this course covers the following areas: Suppliers, customers and products; Invoices and credit notes; Producing statements; Payments and customer receipts; Payroll; Payments by bank transfer; Year end; Nominal, sales and purchase ledgers; Stock records; VAT; Reconciling returns; Management information and reports.


Introduction to Databases Using Access

14th Mar 12
09.30 - 16.30 STIRLING £100 (+vat)
Microsoft Access is a powerful database program designed to help you store important business information for reference, report and analysis.  This course is ideal for people with little or no knowledge of using a database program and includes the following topics: Getting started with Microsoft Access; Sort and filter records; Creating tables; Looking at tables and relationships; Creating queries; Creating forms; Creating reports.


Blogging for Business

15th Mar 12 13.30 - 16.30 STIRLING £100 (+vat)
Blogging started in the early nineties and is now seen as a powerful business tool.  This beginners Blogging for Business course will show you the different blogging platforms available, how to set up a blog, what to blog, when to blog, the usefulness of blogging versus other online marketing tools and how to build profits through business blogging.


Intermediate Excel

21st Mar 12 09.30 - 16.30 STIRLING £100 (+vat)
This course is suited to those who have attended our Introduction to Excel course, or for those looking to further their Excel business skills.  The course includes the following topics: Chart design and formatting; Using functions including Date, Logical, Financial and Information; Manipulating larger spreadsheets; Conditional formatting.


Emergency First Aid At Work

22nd Mar 12 09.30 - 16.30 STIRLING £100 (+vat)
Upon completion of this Emergency First Aid at Work course each attendee will be able to act as a First Aider within the workplace.

Attendees will receive training in what they should do in an emergency, dealing with unconscious casualties, the control of wounds and bleeding and resuscitation techniques including cardio-pulmonary resuscitation.


Asbestos Awareness

23rd Mar 12 09.30 - 16.30 STIRLING £100 (+vat)
Training in Asbestos Awareness is mandatory for anyone who is liable to be exposed to asbestos through their work.  This workshop will cover what asbestos is and the different fibre structures, understand where and why asbestos was used, the risks from asbestos and who is likely to be at risk and emergency procedures to control and avoid exposure.

Carried out by Robertson Consultants, in compliance with Regulation 10 of The Control of Asbestos Regulations 2006.  All delegates will receive a certificate of attendance.


Twitter Strategy

27th Mar 12 13.30 - 16.30 STIRLING £100 (+vat)
Find out how to target followers who will make a difference to your business, and understand the type of tweets that will engage with them effectively.  Learn techniques to help you manage Twitter so that you never lose track of the tweets that matter.


April 2012

Introduction to Photoshop

3rd Apr 12 09.30 - 16.30 STIRLING £100 (+vat)
From website banners to advertising materials, Photoshop is a crucial tool in making your advertising material more effective.  In this course you will learn basic image editing and graphic design functions of Adobe Photoshop to create professional images for use on the web, email and printing within your business.


Intermediate Sage Business Accounting

3rd & 4th Apr 12 18.00 - 21.00 STIRLING £150 (+vat)
This course, running over two evenings, follows on from the Introduction to Sage Business Accounting course.  The course covers: Purchase orders; Entering sales orders; Credit control; Statements and account letters; Writing off bad debt; Cash flow forecasting.


Revenue Generation: How To Grow Your Business

20th Apr 12 09.30 - 16.30 STIRLING £100 (+vat)
This course will help you to: Identify and understand appropriate strategies and tactics for creating revenue; Be able to create and communicate your own value proposition and provide solutions; Increase confidence with customers face-to-face and by telephone and email; Use unique selling points, features, benefits and advantages; Recognise the importance of questioning and listening to interpret customer needs and find critical customer information; Understand the buying process and buyer behaviour, influencing factors and decision making process and align; Understand the concept of creating customer experience; Recognise buying challenges and become skilled at handling objections and rejection; Improve negotiation skills, verbal skills, body language, persuasion skills, power of words; Learn about performance measurement, pipeline and follow up.


Introduction to PowerPoint

23rd Apr 12 09.30 - 16.30 STIRLING £100 (+vat)
Designed for complete beginners or those who have just picked up a bit along the way.  Use PowerPoint to promote your business through effective presentation techniques.  This course will show you how to create a fully functioning corporate presentation from scratch as well as how to edit existing presentations.  You will also be shown how to set up a laptop and projector for presentations.


Website Marketing

25th Apr 12 09.30 - 16.30 STIRLING £100 (+vat)
This course will cover some of the aspects involved in marketing a website to increase traffic and sales for an online business.  Topics covered include: Explanation of Google Page Rank; Creating web marketing sheets; Developing relevant website content; Optimising a webpage; Link development.


May 2012

Introduction to Selling Online

9th May 12 09.30 - 16.30 STIRLING £100 (+vat)
PayPal is an e-commerce system that makes it easy to sell products and take payments on your business's website without the high price of having a bespoke e-commerce system built for you by a web developer.  It also gives you and your business the legal protection needed in return for a small commission from each sale.  This course will give you a full background into PayPal and how it works as well as teach you how to add PayPal buttons and a shopping cart to your website, how to process credit cards online and offline and about some of the important back office functions.  You will also receive a copy of the official PayPal Website Payments Standard Integration Guide.


Personal Impact: Increase Confidence, Increase Assertiveness

10th May 12 09.30 - 16.30 STIRLING £100 (+vat)
This one-day training course has been designed to give delegates the appropriate tools to assert themselves in a wide range of situations in business.  They will learn how the proper use of assertive behaviour enables people to deal with work colleagues, clients, suppliers and personal contacts in a way that is productive yet maintains and improves relationships.


Understand Your Customers With Google Analytics

23rd May 12 09.30 - 16.30 STIRLING £100 (+vat)
Learn about this free service from Google, which generates detailed statistics about website visitors and what page content they are looking at.  Google Analytics will help a business gauge web traffic and popularity trends leading to greater market research accuracy and increased sales.


Asbestos Awareness

25th May 12 09.30 - 16.30 STIRLING £100 (+vat)
Training in Asbestos Awareness is mandatory for anyone who is liable to be exposed to asbestos through their work.  This workshop will cover what asbestos is and the different fibre structures, understand where and why asbestos was used, the risks from asbestos and who is likely to be at risk and emergency procedures to control and avoid exposure.

Carried out by Robertson Consultants, in compliance with Regulation 10 of The Control of Asbestos Regulations 2006.  All delegates will receive a certificate of attendance.


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Tel: 01786 463416
E-mail: reception@stirling-enterprise.co.uk

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